汤洪老师：销售人员自我成长与自我激励
Miss Tang Hong: sales staff self development and self motivation
——修炼终成正果
-- practice finally be successful
主讲：汤洪
Speaker: Tang Hong
课程对象：营销总监、销售经理、客户经理、销售业务人员等。
Curriculum object: Director of marketing, sales manager, account manager, sales personnel.
课程时间：3-6课时
The duration of the course: class 3-6
课程收益：
Curricular accrual:
培训后您会发现公司的营销团队会有如下明显改变：
After the training you will find the company's marketing team will have the following marked change:
1、改变了陈旧的思维方式，全员的营销意识明显增强；
1, change the old mode of thinking, full marketing consciousness obvious enhancement;
2、组织学习氛围显现，营造学习型团队初见成效；
In 2, the organization learning atmosphere show, create learning-oriented team success;
3、营销人员会发自内心的喜欢自己的工作，工作态度明显提高；
In 3, the marketing personnel would be heartfelt love their work, improve work attitude;
4、业务人员市场拓展自信明显提高，业务新手感到自己找到了发展方向，业务老手懂得如何总结提高再上台阶。
4, business personnel market confidence rises apparently, business novice feel find the direction of development, business veteran knows how to summarize and improve to a higher level.
课程前言：
Course introduction:
帮助营销人员发现自身价值，建立适合自己及企业发展的职业生涯规划，激励营销人员在不同发展阶段的自我管理。我们的观点：只要你想成为人才，你就可以成为人才；每个人都可以在自身的工作中成长为营销高手。请相信：修炼终成正果。
Help marketers to find their own values, establish a suitable and enterprise development of the occupation career planning, motivate marketing staff in different stages of development of the self management. Our point of view: as long as you want to be a talent, you can become a talent; everyone can in their own work in the growing marketing master. Please believe: Cultivation of eventual enlightenment.
课程大纲：
Course outline:
一、销售人员职业分析
One, the sales staff occupation analysis
讨论：什么样的工作才称得上理想的工作？
Discussion: what type of work will be the ideal job?
1、如何正确的看待工作？
1, how to properly treat the work?
2、销售代表职业的好处
2, sales representative occupation benefit
3、销售代表的发展方向
3, the development direction of sales representative
二、销售人员应具备的素质
Two, sales personnel should have quality
1、养成敬业的习惯
1, develop work habits
如何使自己快速成为稀缺人才。
How to quickly become a scarce talent.
2、人际沟通能力
2, interpersonal communication ability
人际技能决定了你的职业生涯能上到多高的层次。
Interpersonal skills determines your occupation career to be able to more higher level.
3、承受失败的心理准备
In 3, suffered psychological preparation
没有失败，只有放弃——如何使自己承受拒绝与压力？
There is no failure, only give up -- how to make their own bear refused and pressure?
4、深刻的了解行业，具备行业及产品相关知识、专业技术
4, deep understanding of industry, with the industry and product knowledge, professional technology
5、具备专业的销售技巧
In 5, with a professional sales skills
如何获得超常规的思维能力？如何长期有意识的训练、总结？
How to get the unconventional thinking ability? How long has the consciousness training, summary?
6、反应机敏
6, quick reaction
要善于发现周围的潜在购买者，对每一个细微的变化都能做出快速反应，做到“察言观色，应对自如”。一个生意的谈判过程就是一个斗智的过程。
Be good at discovering the surrounding the potential buyers, each on a slight changes can make a rapid response," how do, deal with". A business negotiation process is the process of a battle of wits.
7、搜寻上一个台阶要做的准备
7, in search of a step to prepare
应该怎样向上司、前辈学习？
What should be learned, to my boss?
三、销售人员不同发展阶段的自我管理与自我激励
In three, the sales staff at different development stages of self management and self motivation
确定自己处于哪一个层次，帮助你找到与高手的差距。
Identify yourself in any level, help you find the gap and master.
1、生存期自我管理与激励
In 1, the survival period of self management and incentive
2、成长期自我管理与激励
In 2, long-term self management and incentive
3、成熟期自我管理与激励
In 3, mature self management and incentive
四、营销人员人际技能快速提升           
Four, interpersonal skills quickly improve marketing personnel
只要通过正常的日常训练，一个月你就能够成为人际沟通高手。
As long as the normal daily training, a month you can become a master of interpersonal communication.