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什么是售后服务认证 服务认证多少钱 售后服务认证公司 售后服务认证机构 五星级服务认证证书 发布时间: 2015-05-13 22:52 点击:
什么是售后服务认证  服务认证多少钱 售后服务认证公司 售后服务认证机构 五星级服务认证证书
What is the after sales service certification service certification how much money? After sale service certification company after-sales service certification body five star service certification certificate
什么是售后服务
What is after service
售后服务,就是在商品出售以后所提供的各种服务活动。
After sale service is a variety of service activities provided after the sale of goods.
从推销工作来看,售后服务本身同时也是一种促销手段。在追踪跟进阶段,推销人员要采取各种形式的配合步骤,通过售后服务来提高企业的信誉,扩大产品的市场占有率,提高推销工作的效率及收益。
From the point of view of sales promotion, after-sales service itself is also a means of promotion. In the tracking and follow-up stage, the salesmen should take various forms of coordination steps, improve the reputation of the enterprise through after-sales service, expand the market share of the product, and improve the efficiency and profit of the marketing work.
售后服务的重要性
The importance of after-sales service
售后服务是售后最重要的环节。售后服务已经成为了企业保持或扩大市场份额的要件(如舒达、天猫、京东等)。
After sale service is the most important part of after sale. After sales service has become an important requirement for enterprises to maintain or expand their market share (such as Shu Da, Tmall, Jingdong, etc.).
售后服务的优劣能影响消费者的满意程度。在购买时,商品的保修、售后服务等有关规定可使顾客摆脱疑虑、摇摆的形态,下定决心购买商品。
The quality of after-sales service can affect the satisfaction of consumers. At the time of purchase, the relevant provisions such as warranty and after-sale service can help customers get rid of doubts and swaying patterns and make up their minds to buy goods.
优质的售后服务可以算是品牌经济的产物,在市场激烈竞争的今天,随着消费者维权意识的提高和消费观念的变化,消费者们不再只关注产品本身,在同类产品的质量与性能都相似的情况下,更愿意选择这些拥有优质售后服务的公司。
High quality after-sales service can be regarded as the product of brand economy. In the fierce competition of the market today, with the improvement of consumers' awareness of rights and the change of consumption concept, consumers no longer only pay attention to the product itself. In the case of similar quality and performance of similar products, they are more willing to choose these excellent after-sales services. The company.
客观地讲,优质的售后服务是品牌经济的产物,名牌产品的售后服务往往优于杂牌产品。
Objectively speaking, quality after-sales service is the product of brand economy. The after-sales service of famous brand products is often better than that of other brands.
名牌产品的价格普遍高于杂牌,一方面是基于产品成本和质量,同时也因为名牌产品的销售策略中已经考虑到了售后服务成本。
The price of famous brand products is generally higher than that of the miscellaneous brand. On the one hand, it is based on the cost and quality of the product. At the same time, the cost of after-sales service has been taken into account in the marketing strategy of famous brand products.
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