食品企业:雀巢收购银鹭60%股权 正式“联姻” 发布时间: 2011-11-19 02:14 点击:

食品企业:雀巢收购银鹭60%股权 正式“联姻”
Food business: acquisition of 60% stake in Nescafe Yinlu formally""
在历时一年半的洽谈和沟通之后,银鹭和雀巢昨日正式“联姻”,银鹭雀巢合资合作启动仪式在厦门银鹭高科技园区举行。银鹭食品厦门总部60万吨饮料新厂开工典礼、银鹭食品全球运营总部乔迁仪式也在昨日举行。
In the last year and a half to negotiate and communication, Yinlu and Nescafe yesterday formally "allied" Yinlu Nescafe, joint venture cooperation ceremony in Xiamen Yinlu Hi-Tech Park held. Yinlu food headquarters in Xiamen 600000 tons of beverage opening ceremony of new factory, Yinlu food global operations head office moved ceremony in yesterday.
  雀巢和银鹭的合作由来已久,银鹭代工生产雀巢即饮咖啡产品已有6年历史。今年4月18日,银鹭与雀巢签署了60%股权收购协议。经商务部批准,今年投洽会期间,双方正式签约。10月24日,完成合资交割法定手续。
Nescafe and Yinlu cooperative long-standing, Yinlu foundry production Nescafe ready-to-drink coffee products has been 6 years of history. In April 18th this year, Yinlu and Nescafe signed 60% stock purchase agreement. Approved by the Ministry of Commerce, the fair this year, both sides signed. In October 24th, completed the joint delivery of legal procedures.
  合资之后,银鹭品牌会不会被淡化甚至“雪藏”?两家公司对此明确否认,银鹭工厂除了继续为雀巢生产即饮咖啡产品外,银鹭品牌的主要产品,如花生牛奶、八宝粥等仍将是主打,而且将进一步研发升级新的产品线。
Joint venture, Yinlu brand will be weakened or even" cheese"? The two companies have explicitly denied, Yinlu factory in addition to continue to drink Nescafe coffee production products, Yinlu brand products, such as peanut milk, such as eight-treasure porridge will still be the main, but will further upgrade research and development new product line.
  昨日,银鹭厦门总部在同安的年产60万吨食品饮料新厂拉开建设帷幕,也印证了两家公司的上述说法。该项目的主要生产内容为无菌灌装饮料和复合蛋白饮品,总投资额为10亿元,预计在投产后可新增产值30亿元,并新增就业3000人。
Yesterday, Yinlu headquarters in Xiamen Tongan an annual output of 600000 tons of food and beverage new factory opened the construction curtain, also confirmed that the two companies of the above statement. The project mainly produces content for aseptic beverage filling and compound protein beverage, a total investment of 1000000000 yuan, is expected to put into operation can be added to the output value of 3000000000 Yuan, and 3000 new jobs.
  银鹭集团还将在安徽、四川等地新建4-5个生产基地,这些生产基地将和厦门总部的这座新厂一起,为银鹭新增年产能360万吨。预计在未来5年,银鹭集团在新生产基地建设方面的计划总投资将超过50亿元。
Yinlu group will be in Anhui, Sichuan, the new 4-5 production base, the production base and the Xiamen headquarters of the new plant, annual production capacity of 3600000 tons for the Yinlu new. Is expected in the next 5 years, Yinlu group in the new production base construction project total investment will exceed 5000000000 yuan.
  昨日,银鹭食品集团还将其全球运营总部正式迁至五缘湾运营中心。在总部运营模式下,银鹭食品今后将把运营和生产进行分离,总部将主要发挥统筹、规划、决策、指挥等功能以及担负行政、财务、研发等职能。“银鹭还是银鹭,总部还在厦门”陈清渊(银鹭集团董事长)
Yesterday, Yinlu food group will also its global operations headquarters officially moved to Wuyuan Bay operations center. At the headquarters of operation mode, Yinlu food will in future of the operation and production of separation, the headquarters will play a major role in planning, decision-making, control function and as an executive, finance, research and development and other functions. " Yinlu or Yinlu, is also the headquarters of Xiamen" Chen Qingyuan ( Yinlu Group Chairman )
  从白手起家到如今畅销全国,银鹭老总陈清渊创造了厦门民营经济的一个神话。与雀巢的合资,再次在历史上写下浓墨重彩的一笔。
From the start empty-handed now sold nationwide, Yinlu Mister Chen Qingyuan created a myth of the private economy in Xiamen. And Nescafe joint venture, again in history to write under a thick and heavy in colours.
  昨日,在接受导报记者采访时,陈清渊确认,在新的银鹭管理层中,他的角色没有发生变化,继续出任董事长,公司的主要事务仍然是他说了算,公司的主要团队也不会有变化。银鹭的主打品牌还是银鹭,企业的总部还是在厦门。
Yesterday, in accepting the Herald reporter the interview, Chen Qingyuan confirmed that, in the new Yinlu management layer, his character did not change, continue to serve as chairman of the board, the company's main business is still he said to calculate, the company's main team also won't change. Yinlu 's flagship brand or Yinlu, corporate headquarters are in Xiamen.
  在银鹭集团的历史上,这已是第三次引资,但与前两次不同的是,这次陈清渊看中的更多是企业文化、技术和人才。
In Yinlu group 's history, this is the third attraction, but with two different is, this Chen Qingyuan looks more is the enterprise culture, technology and talent.