ISO26000突破了既有标准的“双面”形象。完全着眼于推动组织及利益相关方的社会责任，推动全球视野下的可持续发展
ISO26000 breaks through the existing standard of "double image". Fully focus on promoting organizations and stakeholders of the social responsibility, and promote the sustainable development of global perspective
既有标准（如SA8000）在为社会责任标准化积极探索的同时，亦被指责是“社会责任”和“贸易壁垒”的双面孔。
Both standards (such as SA8000) in social responsibility actively explore the standardization at the same time, was also accused of "double hole social responsibility" and "trade barriers".
即这些标准既具有推动企业社会责任进步的积极作用，这是其合理的一面；又是对企业开展国际贸易所设置的人为限制，是对经济全球化的阻碍，这是其不合理的一面。
That is, these standards not only has active role in promoting the social responsibility of the enterprise progress, this is a side of the reasonable; is artificially limiting the set to the international trade enterprises, economic globalization is to hinder, this is the unreasonable one side.
这种消极影响是通过设置社会责任门槛、具体是通过标准认证实现的。
This is a negative impact on social responsibility, by setting the threshold of the concrete is achieved by standard authentication.
而ISO26000开发目的和开发定位，则回避了既有标准的“壁垒”责难。
While the ISO26000 development objective and development orientation, avoids both the standard "barriers" censure.
ISO26000指出，其开发目的在于：“鼓励全世界的组织改善他们的可持续发展关键绩效指标，同时有能力改善它所在的社区的生活质量，进而有助于组织为可持续发展做出贡献。”
ISO26000 points out, the development objective is: "to encourage the world organization to improve the sustainable development of key performance indicators for them, also have the ability to improve its quality of life in communities, and thus contribute to help an organization for sustainable development."
而ISO26000的定位，是它不作为社会责任管理标准而开发，而仅仅是社会责任的实用指南，不为合同或法律法规所采用，为其它相关工具和手段提供“非替代性”的补充。
While ISO26000's location, is it not as a management standards of social responsibility and development, but merely a practical guide to social responsibility, not as used by contract or legal regulations, "provides supplementary non alternative" to other related tools and methods.
从中可以看出，ISO26000的开发，排除了基于认证、法律和合同角度的“壁垒”特性，完全着眼于推动组织及利益相关方的社会责任，推动全球视野下的可持续发展。
As can be seen, the development of ISO26000, ruled out based on authentication, legal and contractual perspective "barriers" characteristics, entirely dedicated to promote the organization and stakeholders of the social responsibility, and promote the sustainable development of global perspective.
ISO26000突破了既有标准的“双面”形象。完全着眼于推动组织及利益相关方的社会责任，推动全球视野下的可持续发展
ISO26000 breaks through the existing standard of "double image". Fully focus on promoting organizations and stakeholders of the social responsibility, and promote the sustainable development of global perspective