ISO9001:2008认证商品促销活动不符合案例分析
ISO9001: 2008 certification product promotion activities inconsistent with the case analysis
在商店公关部ISO9001:2008认证审核员看到一份俨十一”期间的商品促销活动计划》。
In store PR department ISO9001: 2008 certification auditor to see a majestic eleven "during the commodity promotion plan".
计划对十一期间如何开展促销活动制定了一系列措施，例如对各楼层的指定商品开展销售返还活动、抽奖活动等；
Program on the eleven period to carry out promotional activities has developed a series of measures, such as on each floor of the designated goods marketing activities, such as the return of sweepstakes;
对于节日期间的广告宣传、包括电视、广播、报纸等的广告安排及计划进度等均作出了详细的安排；
For the holiday season of advertising, including television, radio, newspapers and other advertising arrangement and schedule, make detailed arrangements;
但是对于活动的验收准则没有具体的说明。
But for the activities of the acceptance criteria, no specific statement.
公关部经理向ISO9001:2008认证审核员出示了一份《十一期间促销活动总结》，其中对于活动的成绩，仅统计了本届活动较去年同期销售额增加了5％。
Public relations manager at ISO9001: 2008 certification auditor to produce a" eleven" during promotions summary, for which activity scores, only the activity statistics over the same period last year sales increase of 5%.
案例分析:
Case analysis:
在《十一”期间的商品促销活动计划》中应该包括对于活动的验收准则。
In the" eleven" period of the product promotion plan" should be included in the acceptance criteria for activity.
否则活动结束后，究竟效果如何应该有一个完整的总结，对于以后开展类似的活动会有很好的参考价值的。
Otherwise, after the end of the event, whether the results should have a complete summary, for carrying out similar activities would have a very good reference value.
本案违反了ISO9001:2008认证标准“7.1产品实现的策划”的“c)产品所要求的验证、确认、监视、检验和试验活动，以及产品接收准则；”的规定。
The case against ISO9001: 2008 certification standards" 7.1 planning of product realization ." "C ) required verification, validation, monitoring, inspection and test activities, and the criteria for product acceptance; " the provisions of.