ISO16759助力提供追踪碳足迹
ISO16759booster to provide track carbon footprint
对于越来越多的印刷企业而言，可持续性以及环保这两点变得愈加重要。这不仅仅因为印刷企业的所有者认为通过自身努力促进整个行业更加绿色地发展是一件有益的事情，更因为他们的客户在不断对其施加压力。印刷品买家希望他们在媒介方面的投资能够为企业的可持续报告增加一些亮点，这对于其雇员、股东以及客户都起着越加重要的作用。
For a growing number of printing enterprises, sustainability and environmental protection is becoming more and more important of the two. This is not only because the printing business owners think through their own efforts to promote the whole industry more green development is a good thing, because their customers continue to exert pressure on the. Print buyers want them in the media investment to enterprise's sustainable reported an increase in some bright spots, which for its employees, shareholders and customers plays an increasingly important role in.
　　现在的问题是，以一种环保的方式开展印刷业务并不像喊口号那样简单。向客户解释公司在可持续方面的作为，并将这样积极的信息传递给客户也并不是一件很容易的事情。与印刷领域的其他方面不同，目前还没有一个正式的国际标准通过减少碳足迹的细节来指导印刷企业进行环保工作。当前，许多印刷企业都选择遵循ISO14001标准，但其本身是一个管理标准，从大体上帮助企业减少对环境的影响，并不能提供测量每个产品碳足迹的方法，也并不特别针对于印刷行业。
The question now is, in a friendly manner the printing business and shouted slogans as simple as. Explain to the client company in sustainable aspects of as, and this positive message to the customer is not a very easy thing. Printing and other fields are different, there is still not a formal international standards by reducing the carbon footprint of detail to guide environmental protection work of printing enterprises. At present, many printing companies choose to follow the ISO14001 standard, but itself is a management standard, from general to help enterprises reduce the impact on the environment, and can not provide measurements of each product carbon footprint method, is not especially for printing industry.
　　印刷企业需要什么
Printing enterprises need what
　　印刷企业的所有者需要得到帮助以选取适应本企业的新的环保方式，这正是国际标准应该提供的。当可持续得以实现的时候，印刷企业及其客户都希望有一个正式的框架可以检测印刷产品，并对结果进行认证——印刷企业想要向客户证明其产品的碳足迹完全符合国际标准的要求，从而让客户放心；印刷购买者则想要得到一种保证，即印刷企业的计算方法是完全透明、真实可信的。他们希望得到的关于印刷产品具有可持续性这种论断，是具有一定事实基础的保证。
Printing business owner needs to get help to select adapted to the business of new environmental protection mode, which is the international standard should be provided. When the sustainable realization of time, printing enterprises and their customers want a formal framework can detect printing products, and the results were certified -- printing enterprises want to show customers the carbon footprint of a product fully in line with international standards, so that customers be assured; print buyers want to get a guarantee, namely printing the method is completely transparent, authentic. They want to get on the printed product is sustainable in the argument, is a certain fact foundation guarantee.
　　可持续性信息的传送和对环境影响的改善，可以归功于印刷行业协会在提高其会员环保知识意识及研究碳足迹计算器等方面所做的工作。全球的印刷行业协会都在努力减少印刷对环境的不良影响，他们的共同目标就是帮助印刷企业减少其产品及企业运营中所制造的碳足迹。但是对于所有印刷企业而言，没有一个可参照的目标，就不可能将印刷作为一个整体以确立其在全球可持续发展中的地位。没有一个国际标准，印刷行业就没有办法准确地捕获、报告、追踪其在减少碳足迹方面不断提高的工作成效。这就是作为印刷产品碳足迹计算器的ISO 16759标准的重要性所在。
Sustainability of information transmission and the influence on environment improvement, can be attributed to the printing industry associations in improving the knowledge of environmental protection consciousness and the study of its members carbon footprint calculators and other aspects of the work done. The global printing industry association, in an effort to reduce printing the adverse effects on the environment, their common goal is to help enterprises to reduce its products and printing business in manufacturing carbon footprint. But for all the printing business, no one can refer to the target, it is impossible to printing as a whole in order to establish its global sustainable development status. There is no international standard, the printing industry there is no way to accurately capture, tracking, reporting in reducing carbon footprint continuously improve the effectiveness of the work. This is as a printed product carbon footprint calculator ISO16759 standard significance.
　　ISO 16759标准可计算碳足迹
ISO 16759standard for carbon footprint calculation
　　ISO 16759标准预计在2012年完成，其将为印前服务商、印刷企业、印刷服务提供商、出版商以及其他关联企业提供服务。ISO 16759标准拥有一个碳足迹计算框架，可以针对一个特定行业领域或地域进行具体的工作。只要遵循ISO 16759列出的框架方法，印刷行业将可以追踪到其针对报纸、杂志或书刊等不同印刷产品在减少碳足迹方面做出的成绩。
The ISO 16759 standard is expected to be completed in 2012, it will provide pre-press services, printing enterprises, the printing service provider, publishers and other related enterprises to provide services. ISO 16759 standard has a carbon footprint framework, can be tailored to a particular industry or area for the specific work. As long as we follow the ISO 16759 lists frame method, the printing industry will can be traced to its according to the newspaper, magazine or books and other printed products in reducing the carbon footprint and make achievements.
　　由于ISO 16759标准涉及不同地域及印刷的各个细分领域，因此全球的印刷品购买者都可以使用该标准对不同的生产过程进行碳足迹比较。例如，印刷品购买者可以计算同一印刷产品在数字印刷机、直接成像（DI）印刷机或传统胶印机上印刷从而产生的碳足迹。不管是印刷方式、工作流程、运转周期、介质类型、油墨及印后工序，ISO 16759标准都可以准确反映出他们的差异。
Due to the ISO16759 standard involve different geographies and printing of various segments, thus the global print buyers can use the standard of different production process for carbon footprint comparison. For example, print buyers can be calculated with a printing in digital printing machine, printing machine for direct imaging (DI ) or traditional offset printing on the resulting carbon footprint. In printing, work flow, operation period, media type, ink and printing process, the ISO 16759 standard can accurately reflect their differences.
　　ISO 16759标准的应用
Application of ISO 16759 standard
　　ISO 16759在使用中有很强的适用性，标准使用者可以根据自己的情况定义计算印刷产品碳足迹的前提基础，如此ISO 16759标准就可以满足行业及企业的不同需求。因而，我们研究的印刷品可以是一本A4大小的240页双面印精装书，可以是一张16页的A3版报纸，也可以是一张印着多张名片的B2单张纸。
ISO 16759in use, strong applicability, users can according to their own situation to define calculated printing product carbon footprint of the premise, so the ISO 16759 standard can satisfy the different needs of the industry and enterprise. Therefore, we studied the printed matter may be a A4 size240double-sided printing hardcover book, it is a 16page version of the A3newspaper, can also be the imprint of a multi card B2sheet.
　　一般情况下，印刷某一特定的印刷品都需要不同的生产步骤，使用ISO 16759标准可以计算出生产流程中每个阶段对环境的影响，包括承印物、油墨及其他的印刷器材，诸如印刷版材、装订材料等。同时，还可以对运输、覆膜以及灯光、热能等周围环境进行计算测定。其最终目的就是计算出印刷产品生产过程中每个阶段的碳足迹，并将其作为与其他印刷产品比较的基本依据。
In general, printing a particular printing needs of different production steps, the use of ISO16759 standard can be calculated from the production process in each stage of the impact on the environment, including a substrate, ink and other printing equipment, such as printing plates, binding materials. At the same time, also can be to transport, film and lighting, heat and other surrounding environment determination. The final goal is to calculate the printing production process in each stage of the carbon footprint, and as with other printing products based on.